Justin Bieber had the pleasure of networking with Africa's finest, Sarkodie!

 Obidi, Number One!

What Happened?

At Drake's concert, a video of Sarkodie and Justin Bieber holding hands engaged in social niceties broke the Ghanaian social media trends. The two artists were involved in a serious conversation as though they had done that before. 

What are people saying?

Fans of Sarkodie are thrilled and have ensured that the video receives the necessary push and conversation it deserves. Of course, some anti-Sark fans have also shared distasteful comments about the video. 

But Ghanaian music followers are generally thrilled about this linkup and hope it will advance into a project.

The Talkative:

Networking is an essential part of every occupation. For celebrities and entertainers, networking is at the core of their business. Even with the best talent, without the right networks, particular doors or levels of the creative journey may never be unlocked. 

Every platform or place is a great place to network and build connections for creatives. Stonebwoy was spotted networking with Taylor Swift at the Grammys Red Carpet, same for DJ Khaled and Tems. Cardi B couldn't wait to video and connect with Rema when she spotted him at an event. Events are the best places for artists of all calibres and backgrounds to meet face-to-face and connect.

Although Justin Bieber is a global icon, it was humbling to see the demeanour of Sarkodie when talking to Justin. Usually, during a meet-up with a worldwide icon, Africa's number 1 Rapper, Sarkodie, has a superior posture and confidence that automatically paints the images of two global icons in a video, no matter who he stands with. 

While people perceive this as arrogance, others consider it a sign of his deep understanding of his craft, brand and level in the game. Rap artists usually walk, talk and act that way, and as the best from the African continent, you could expect nothing less.

Written By:

Tilly Akua Nipaa